Designer. Writer. Outdoor Cat.
I’m a UX Designer, Strategist, and Writer who is passionate about leveraging user testing and data to craft empathetic and intuitive user experiences.
Engaging microscopy? You’ve got it. Content Strategy and Information Architecture? Absolutely! Need someone to build you a Content Design System? I’m your gal. AI to scale content? I’ve got ideas!
Mobile
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Protected: Dropbox mobile sharing recipient experience
Our goal was to help file/folder recipients understand what they were receiving, how much space the shared file/folder would use, and which actions they could take with the contents of the shared folder.
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Protected: Error handling
In 2023, I updated over 50 mobile errors across Dropbox Uploads and Sharing experiences. Reach out to me to learn more about how I managed my time and updated myriad flows, improving the overall user experience.
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Protected: End-to-end closing experience
The Zillow closing experience included full mobile flows, email prompting, and signature flows.
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Protected: Allstate Identity Protection mobile upsell end-to-end design
Two weeks after the changes I implemented went live, the number of active Allstate Digital Footprint users increased by more than 50k, or 30%.
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Web
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Protected: Dropbox Provider Onboarding
See how our updates to the Dropbox Desktop app helped unblock 235 million Dropbox users and improved the file sync experience.
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Protected: End-to-end closing experience
The Zillow closing experience included full mobile flows, email prompting, and signature flows.
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Check out the complete redesign of Challenger Breadware, and learn how our marketing and design efforts helped improve sales by a whopping 800%.
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Protected: Audi Modern Retail
Check out the content strategy and visual design I created for Audi’s internal site refresh.
Design Systems | AI
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Protected: Dropbox Interface Guidelines refresh strategy
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Protected: Promoting Content Design guidelines and scaling Content Design efforts at Dropbox
Find out how I helped build an AI bot that saved Content Designers more than 3k hours per year at Dropbox!
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Protected: Zillow Content Design Style Guide MVP
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Protected: Zillow design documentation alignment strategy
Testimonials
“I’ve worked with Nico on Product Design, Content Strategy, and UX Design. Projects included ideation, design and strategy for both new and existing websites, as well as digital campaign strategy. Nico understands current UX best practices, is interested in the latest standards and trends
(in a great way!), and is a veteran writer and content strategist. This is an excellent combination. Nico is absolutely unafraid to try new things or work outside of her wheelhouse. She takes both direction and initiative, and as such, she will hit on all the required points, and will also bring fresh perspective to an assignment or project.”
— Elizabeth Azen Andia, Design Director at EA Projects
“Nico is one of the strongest UXers I've ever had the pleasure of working with. She's extremely collaborative, thoughtful, and user-focused. Nico isn't afraid to ask tough questions, and she's always ready to dive deep into the "why." She takes initiative with every project and seeks feedback at every turn. She's extremely skilled at giving and receiving feedback. Nico is passionate about everything she does, and most of all, she's passionate about solving user problems. She immerses herself in every phase of the UX process and brings so much value at every step. I love collaborating with Nico; she's a joy to work with!”
— Marisa Cheatum, Senior UX Content Designer at Cisco
“Nichole has an innate ability to empathize with and understand both her clients and their users. By asking thoughtful questions she draws out pain points and customer-centric solutions. Nichole is collaborative and passionate in her work. She can visualize the big picture while also driving the execution of smaller UX design details. Nichole was instrumental in leading the completion of a mobile app prototype for my business.”
—Victoria Graham, Founder at Momma Tribe